As a social media manager or business owner its usual that we skip posting on social media somedays. But it is necessary for any business to post consistently to attain sustainable growth on social media. Social Media Calendar is the only solution for this. By preparing a social media calendar one can easily organize and schedule all the social media post without missing anything. This blog will help you understand the important things that you should keep in mind while preparing a social media calendar.
3 Things to keep in mind while preparing social media calendar
While preparing social media calendar one should always keep these 3 things in mind.
1. Prepare a Content Theme
Prepare a content theme for each day in a week. This will prepare the audience’s mindset for specific content on each day in the week. Make sure the content theme which you use is relevant for your business. Approximately under each content theme, you will schedule 4 posts per month. Don’t miss out on scheduling event posts like Diwali and Pongal on the date on which they fall.
Example
- Monday = Content Theme 1 (Motivation)
- Tuesday = Content Theme 2 (Tips)
- Wednesday = Content Theme 3 (Memes)
- Thursday = Content Theme 4 (Tutorial)
- Friday = Content Theme 5 (Promotion)
- Saturday = Content Theme 6 (Reel)
- Sunday = Content Theme 6 (Quiz)
2. Engaging Content on Less Active Days
There will be specific days or hours for every business in which followers will be less active on social media based on what type of audience they are. At that time try to post a lot of engaging content or stories like quiz, poll, interaction post, etc.., Also set a countdown in your story about this upcoming interactive post in prior so that your followers will not miss it. It will push your inactive audience to engagement mode.
3. Add Content Themes in Calendar
Add all the content themes in the SOCIAL MEDIA CONTENT CALENDAR based on the date and day in which you have to post. This calendar will create a clarity for content creator or graphic designer or whoever is going to post. It will avoid confusion and as everything is preplanned in this content calendar one can easily create buffer creatives and start posting it.
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Original price was: ₹199.00.₹0.00Current price is: ₹0.00. -
Original price was: ₹199.00.₹0.00Current price is: ₹0.00.
To wrap things up
By creating a proper social media content calendar in advance you will never skip your daily post. And if you are a social media manager or a freelancer this social media calendar will be very useful to bring clarity about the post for your clients. It will ease your work. So what else…Happy Posting!!
